Lufthansa Group and MakeMyTrip enhance their partnership
New Delhi May 18 MakeMyTrip becomes a Direct Connect Partner for Lufthansa Group in India
− Collaboration with largest Online Travel Agency in India expands the reach of the best Lufthansa Group Airlines fares in the India market
− Customers will benefit from exclusive Lufthansa Group offers using state of the art New Distribution Capability (NDC) API
The Direct Connect cooperation between Lufthansa Group and MakeMyTrip gives customers access to innovative and even more competitive flight products. Wolfgang Will, Senior Director Sales South Asia for Lufthansa Group Airlines and Rajesh Magow, Co-founder & CEO India, MakeMyTrip jointly signed the cooperation.
Direct Connect is a distribution functionality that enables partners to use the Lufthansa Group’s API (application programming interface) for a direct access to the airlines’ inventories and rich content. The API software facilitates the travel partner to provide an enhanced customized offer for third parties.
MakeMyTrip will be able to offer Lufthansa Group Airlines’ differentiated travel content to consumers with personalized flight products. Amongst other services, passengers can use the platform to conveniently purchase flight tickets and other services from Lufthansa German Airlines, SWISS, Brussels Airlines and Austrian Airlines without paying the 16 Euro Distribution Cost Charge applied to bookings made via traditional sales channels.
“This Direct Connect Solution with MakeMyTrip is an incredible milestone in addressing the new-generation of travellers”, said Wolfgang Will, Senior Director Sales South Asia for Lufthansa Group Airlines. “MakeMyTrip as a Direct Connect Partner of Lufthansa Group in India is a key partner for our future developments in distribution.”
“At MakeMyTrip, we are always looking to provide best content to our users to help make them best travel decisions. We are delighted to partner with Lufthansa and take another step in providing customised and more relevant offerings to better serve Indian travellers”, shared Rajesh Magow, Co-founder & CEO India, MakeMyTrip
The efforts to develop and establish new Direct Connect Solution are generating strong interest in today’s aviation industry. The market is clearly ready for innovations and developments of this kind. The airlines of the Lufthansa Group have been particularly active devising solutions together with key technology partners that will enable them to develop and offer new “Direct Connect” booking channels. Lufthansa Group has achieved the highest level of NDC certification covering the end-to-end distribution process and is the industry leader in state of the art distribution capability.
As the leading European airlines in India, Lufthansa Group has been in India for more than 50 years and its carriers Lufthansa, SWISS and Brussels Airlines currently offer 67 flights from five Indian gateways, namely Delhi, Mumbai, Chennai, Pune and Bengaluru connecting to 170 destinations in more than 100 countries via its four European hubs of Frankfurt, Munich, Zurich and Brussels.